About Me

Marketing Professional

specializing in:

Brand Development · Product Integration · Freelance Traditional & Digital Marketing

Driving strategic marketing initiatives for over a decade, from campaign execution and event marketing to creative production across live entertainment, higher education, and small business. In one year at Belterra Casino Resort, that included routing $500K in entertainment contracts and managing over 100+ end-to-end creative projects.

10+ Yearsof Professional Marketing Experience

25+ BrandsPartnerships & Collaborations

Experience

Boyd Gaming Responsible for $50K+ monthly entertainment contracts, 100+ creative projects, 20+ live shows, and integrating the new property operations calendar across 6 dining & bar venues and 13 distinct event spaces.Developed an improved Marketing training manual and implemented it with a new employee within six months.Coordinated internal stakeholders and vendors for monthly events, aligning multiple department leaders’ vision on our product.

Purdue University Creative direction and development for new Purdue Regional Development programs, led a 2-person social media intern team

School Datebooks Published 100+ handbooks and managed a team of 20 interns.

HelloFresh Collaborated with the largest U.S. meal-kit brand on a community-based sponsorship

CASE STUDY

BOYD

Belterra Casino Resort

Marketing Coordinator

Supported the Marketing efforts for a digital-ticketing rollout, transitioning high-tier guests from a 20 year old physical ticket system to a fully integrated partnership with Ticketmaster, where I served as our primary communicator.

Belterra Casino Resort vendor showcase in the Titanium ballroom

Freelance

Freelance Marketing

Campaigns & Design

Social, promo creative, and campaign production for small businesses. Repeat clients, not one-off files. Marketing Strategist, Lifted Enterprise Network, project-based, June 2026–Present.

Brand Development

Identity & Rebrands

Names, marks, and templates. Echo Karaoke was a full identity reset. Upwork clients got the same treatment on a shorter clock.

Product Integration

Partnerships & Placement

Consumer-tech and creator collaborations, plus the HelloFresh community sponsorship.

Marketing Specialist | Upwork Freelancer, Sept 2018–Present

Marketing Strategist | Lifted Enterprise Network, June 2026–Present